World Liberty Financial Aims to Strengthen Digital Asset Market
World Liberty Financial (WLF), a cryptocurrency platform with financial ties to former U.S. President Donald Trump, has unveiled a strategic token reserve aimed at reinforcing leading digital currencies, including Bitcoin and Ethereum. The company described these assets as being “at the forefront of reshaping global finance.”
In a statement posted on X on Tuesday, WLF outlined its plans for the reserve, stating it would serve as a buffer against market volatility, facilitate investment in decentralized finance projects, and establish a well-capitalized fund. Additionally, the company indicated its intention to form strategic alliances with financial institutions to contribute tokenized assets to the reserve.
Neither WLF, the White House, nor the Trump Organization responded to requests for comment regarding the initiative.
Trump’s Expanding Crypto Portfolio
The announcement comes as Mr. Trump and his family enterprises continue their pivot into the cryptocurrency sector. Beyond WLF, the Trump family controls a majority stake in Trump Media & Technology Group, a social media and streaming entity that recently disclosed its expansion into crypto-linked financial services.
Just three days before his inauguration, Mr. Trump also introduced the $Trump meme coin, further demonstrating his commitment to digital assets. According to Reuters calculations, WLF has already generated $500 million in token sales, with $100 million coming from fees associated with the meme coin alone.
Ownership Structure and Financial Interests
WLF, which launched two months before the U.S. presidential election, is majority-owned by Mr. Trump and his affiliates. Company records indicate that they control a 60% stake in WLF’s holding company and are entitled to 75% of revenues along with 22.5 billion tokens.
In January, Mr. Trump stated that his assets, placed in a revocable trust, would be managed by his children while he serves in office.
Ondo Summit Appearance and Industry Influence
The launch of the token reserve follows Donald Trump Jr.’s recent surprise appearance at the Ondo Summit in New York City, an event marketed as “Wall Street 2.0.” Addressing a gathering of traditional finance professionals, Mr. Trump Jr. emphasized WLF’s ambition to bridge the gap between digital assets and mainstream retail investors, including educators, first responders, and medical professionals.
Highlighting the evolving regulatory landscape, Donald Trump Jr. underscored the importance of establishing a framework that allows cryptocurrency to flourish. “Crypto is the future of finance and the future of American hegemony,” he declared, reinforcing WLF’s vision for a broader integration of digital currencies into conventional financial markets.
Conclusion: A Strategic Move in the Digital Asset Sector
With the establishment of its token reserve, WLF is positioning itself as a major force in the cryptocurrency industry. As regulatory discussions continue, the company’s efforts to stabilize the market and integrate digital assets into mainstream finance could shape the future of the sector.
