Disney is making additional strikes of their metaverse journey. Now, they’ve employed a former Apple government to move their Metaverse artistic technique. Mark Bozon spent 12 years on the tech large, Apple, prior to now making the change to the leisure large, Disney.
The New Job
Mark Bozon has been employed by Disney to move their Metaverse artistic technique. Bozon is a veteran within the tech house, working with Apple for 12 years in varied positions. These included the Video games Artistic Director of Apple Arcade and a Senior Video games Editor of the App Retailer. Earlier than this, he labored with IGN and Digital Gaming Month-to-month in writing/enhancing roles.
Disney has made this transfer in order that Bozon can assist oversee the corporate’s push into the ever-expanding metaverse house. The official job title is VP of Subsequent Era Storytelling Artistic Experiences. He’s set to construct a group throughout the corporate to construct new immersive experiences.
Mark Bozon was employed by Mike White, who shares an analogous title of senior VP of Subsequent Era Storytelling and Shopper Experiences.
Disney Metaverse Ventures
Disney has been massive on NFTs. Particularly, with their partnership with VeVe, they’ve launched a number of from their totally different branches, together with Pixar, Marvel and Star Wars.
The corporate’s CEO, Bob Chapek, has proven his clear intentions in constructing and cashing in on this constructing trade by way of his hiring of Mike White, and the event of this group inside the firm.
Chapek has beforehand instructed CNBC that he sees the metaverse as “a 3rd dimension” of alternative.
With Disney, a lot might occur within the Metaverse. One instance that followers have been pondering up features a Disney theme park within the metaverse, by way of a platform like The Sandbox or Decentraland. Nevertheless, they might look to create their very own platform to revenue.
With the characters and licenses that they’ve the rights to, an absolute hit would nearly make sure.