The Trump family has rapidly accumulated $1.3 billion through two young crypto ventures, World Liberty Financial and American Bitcoin Corp., marking a dramatic shift from traditional real estate wealth to digital assets.
Rapid Rise in Digital Fortune
In just a few weeks, former President Donald Trump’s family has added an estimated $1.3 billion to its fortune through two cryptocurrency ventures, according to Bloomberg’s Billionaires Index.
The surge stems from World Liberty Financial, a crypto firm co-founded by Trump’s children, and American Bitcoin Corp., a mining operation. Both businesses, less than a year old, have already translated into tangible wealth for the family, placing their combined fortune at $7.7 billion.
For decades, the Trump name was most closely tied to properties such as Trump Tower in Manhattan and Mar-a-Lago in Palm Beach. But the latest gains suggest crypto projects are fast outpacing traditional assets in wealth creation.
The Faces of the Family’s Crypto Push
Donald Trump Jr. and Eric Trump, still serving as executive vice presidents at the Trump Organization, have become central figures in the family’s growing digital portfolio. They co-founded World Liberty Financial last year alongside their youngest brother, Barron.
The company marked a milestone on September 1, when it opened trading of its token. A lucrative deal with public company Alt5 Sigma followed in August, helping to boost the family’s net worth by about $670 million.
Bloomberg excluded an additional $4 billion worth of tokens owned by the Trumps from its calculations, as those assets remain locked and untradeable.
American Bitcoin, meanwhile, was created in March to mine digital assets. Eric Trump’s stake alone was valued at more than $500 million following its public debut.
“We Are at the Tip of the Spear”
Celebrating the Alt5 Sigma partnership at Nasdaq’s Times Square office, Eric Trump told supporters: “We are at the tip of the spear. We are really going to rewrite the whole playbook.”
Eric, who has long promoted Bitcoin, reiterated his bullish outlook at the Bitcoin Asia conference in August. “Buy right now. Buy this second,” he said, echoing Michael Saylor’s dramatic call to “sell a kidney if you must, but keep the Bitcoin.”
Tokenising Real Estate and New Frontiers
The family is already exploring new directions. Warren Hui of Soul Ventures, which invested in Alt5 Sigma, revealed that Eric Trump and his partners suggested the idea of “tokenizing” real estate to create digital proxies of physical assets.
“We had confidence when we talked to Eric Trump, from his experience with hospitality and real estate,” Hui said.
From Real Estate to Crypto Dominance
World Liberty Financial launched in September 2024 during Trump’s campaign against Kamala Harris. Initially, token buyers could only vote on proposals shaping the project. The recent Alt5 Sigma deal, worth about $1.5 billion, dramatically shifted the company’s trajectory.
American Bitcoin took a different route, partnering with Hut 8 Corp. to use its mining equipment and quickly going public through Gryphon Digital Mining, which adopted its name and ticker ABTC.
Eric Trump’s 7.5% stake briefly touched nearly $1 billion in value last week. His brother, Donald Trump Jr., also holds shares, though details remain undisclosed.
Asked about the surge, Eric Trump told Bloomberg TV: “We are incredibly fortunate in life with or without this endeavor. I want to be a great spokesperson for it.”
A New Era for the Trump Brand
From golf resorts to crypto coins, the Trump family has attached its name to a wide range of ventures. But the scale and speed of their digital wealth accumulation are unprecedented.
With two fledgling ventures already valued in the billions, the family is positioning itself not just as real estate moguls, but as major players in the future of digital finance.
